With the constant explosion of social media sites and networks launching left and right, the last thing anyone is thinking about is trying to learn a new one, right? Well, I’m going to prove you wrong. There is a new (sort of) category of social sites out there that actually help you to kind of manage your social media interactions. They serve as personal home page for either you or your business. These sites are about.me and flavors.me.

Why should you use one of these sites? For me, it all comes back to personal branding. The page serves as another spot for you to put your “brand keywords” into that ultimately get indexed by Google and bring your PageRank up – AND because it’s linked to your social accounts, that almost guarantees that if you use it correctly, there is no doubt that it will help bump you up higher on the list when you Google yourself.

Here’s a nice article from TechZulu about the differences between the two sites. The net is, one has a cleaner look while the other makes a bit of money off of your quest for complete customization. Setting up your personal page is pretty straightforward. Sign up for an account, then walk your way through each step to customize. Each site offers you a place to include a biography, connect to your social media accounts, and add a background (custom or stock). It does take some playing around to get the perfect look.